The story of Vionnet begins in early 20th century Paris with Madame Vionnet. A fashion pioneer who liberated the female form from the confines of corsets and stays – Madame Vionnet chose to drape her clients in garments that echoed the fluidity of the women who wore them. 2012 brought a rebirth to the brand when another female pioneer, Goga Ashkenazi, acquired it. Goga has reinstated Vionnet to its former glory, as she brings a balance between modernism and femininity.

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